What's Fresh?

Insights, tips and stories from the world of fresh produce.

A small pepper with big personality. Everything you need to know about this intense, fruity pepper from Mexico's Yucatán Peninsula.

Two classics. One is milder. One brings more heat. Here's how to tell them apart — and when to use each.

Everything you need to know about this infamous pepper — where it sits on the Scoville scale and why the burn builds so slowly.

The world's most infamous pepper. What makes the Carolina Reaper the hottest pepper on Earth — and who actually buys it.

A guide to peak freshness from Mexico. How Sinaloa's growing calendar keeps U.S. shelves stocked from fall through late spring.

A behind-the-scenes look at our process — from grower and harvest to packing house, cold chain and your loading dock.